Sales Training

For over 10 years, we have been empowering sales professionals to improve their performance, increase their sales productivity and significantly outperform their markets.  Our core sales training programmes include: 

(1 Day Training Workshop)

(3 Day Training Programme)

The Sales Excellence Masterclass is an intensive full day sales training programme for new and experienced sales professionals who want to evolve their selling strategies and significantly increase the effectiveness of their sales activities.

The programme has been developed by James Osborne, Sales Trainer of the Year (as voted by the Institute of Sales and Marketing Management, ISMM). 

Programme Objectives

• Ignite, motivate and empower sales professionals to achieve and sustain consistently high quality of sales activity through the development of innovative and tactical sales strategies.
• Develop a tailored sales framework to shorten the sales cycle and increase the volume of prospect relationships.
• Increase the activity to return ratios in the sales process and activate passive sales channels.

Content Overview

The day is facilitated at a fast pace, is highly interactive and is designed to challenge and develop people’s approach and attitude towards selling, covering the following areas:

• The Innergy Strategic Selling Framework™
• Customer Target Mapping
• Innovative Sales Planning
• Generating Prospect Generator™ Partnerships
• Competitor Analysis and Market Share Development
• Using Benefits Statements and Proof Points to Sell our Points of Difference
• Exploiting Gatekeeper Relationships
• Maintaining Consistent Sales Pipelines to Avoid the Feast or Famine Syndrome
• Developing High-Impact Referral Systems
• Understanding and Changing the Buying Motivations of Clients
• Strategic Account Management and Development
• Uncovering Hidden Needs and Opportunities and 
• Presenting our Service / Product Offering with Impact
• Creating Calls to Action

To contact us about running this workshop in your business please contact us
To book a place on our next public workshop, see our Events page

The 6track Selling System™ Training Programme is a unique 3 day sales training programme, delivered one day per month over 3 months, that enables sales professionals to raise their game and acheive a whole new level of sales performance.

Based on the theory that there is no “one-size fits all” selling style that necessarily supersedes another, the 6track Selling System™ brings together all the key elements of a number of renowned selling theories and transcribes them into a process that is easy to understand, highly effective and taps into certain components of each of those theories at the appropriate stage of the sales process.

In other words, the majority of research that has been undertaken regarding selling styles over the years is all very credible, but the process we believe becomes flawed when we attempt to pigeonhole salespeople as one “type” or another. 

Having worked with and trained literally thousands of salespeople in our time, our experience shows that in reality, high performing salespeople need to engage the skills and attributes of different types at different times throughout the selling journey.

In summary, there are 6 very distinct “tracks” that we believe a salesperson is required to follow during any sales process in order to maximise their sales effectiveness and get the greatest ROI for their sales efforts.

The programme has been developed by James Osborne, Sales Trainer of the Year (as voted by the Institute of Sales and Marketing Management, ISMM).

Content Overview

Each of the three day takes sales professionals through the defined stages of the 6track selling system, covering the following areas:

Day One:

• Introduction to the 6track Selling System
• Track 1 - the Data track
• Track 2 - the Planning track

Day Two:

• Track 3 - the Social Marketing track
• Track 4 - the Presentation track

Day Three:

• Track 5 - the Negotiation track
• Track 6 - the Service track
• Summary and Close

To contact us about running this workshop in your business please contact us
To book a place on our next public workshop, see our Events page